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All you need to know about the bride's last hurrah. Whether it’s a night on the town, a weekend in wine country, or a day at the spa, all bachelorette parties have one thing in common: They’re a wonderful way for the bride to spend some...

A complete list of bridesmaid responsibilities. There’s a lot of responsibility involved in being a member of the bridal party—but it’s also a whole lot of fun! When else in your life can you show up in such a big way for your bestie? So don’t...

She asked, you said yes, now it's time to shop! Your bestie (or sister, or cousin, or roomie) asked you to be by her side on the biggest day of her life—what an exciting time! As you prepare to find a beautiful bridesmaid dress you may...

A guide to nailing a colorful and cohesive day A wedding day full of color is a yes in our book. From the flowers to invitations to decor, the color(s) you choose will make its way throughout every part of your day. And a trend we are...

A new wine hue that's the perfect blend of pink and burgundy. We asked and you answered! The new burgundy bridesmaid dress color you have been waiting for is here! An ode to one of our favorite drinks of choice, Chianti is the latest addition to...

How to include guys in your bridal party When you’re choosing your wedding crew, gender should be no barrier. Enter: the bridesman. Here are some FAQs about letting guy-friends in on the fun. Whose side should they stand on? Whoever’s you want! If they’re friends with the groom...

Who said a bridesmaid dress has to be a dress? Sometimes pants are just the way to go, you know? Bridesmaids are now free to skip the skirt with our most effortless bridesmaid looks yet: jumpsuits! One of our favorite 'maids trends this season, bridesmaid jumpsuits...

Bridesmaid trends you will see all over weddings next year. We’ve all been there – friend meets that someone special, friend falls in love, friend gets engaged, friend asks you to wear a dress that just isn’t you on her big day. Ugh. If that’s you,...

Searching for affordable bridesmaid dresses? Look for this label! We know bridesmaids are tired of paying an arm and a leg for bridesmaid dresses. With the launch of our new Reverie label, we're offering  trendy and affordable bridesmaid dresses – many regularly priced under $100! This online-only line...

Tips for putting together your party with an expectant ’maid in mind. One of your bridesmaids is having a baby. Hooray! But also: What about her dress? No need to panic. There are tons of ways to accommodate a mama-to-be. Try These Dresses A surprising number of our...