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Pretty in Pink: Trending Shades for Mom

Pink Mother of the Bride Dresses You’re Guaranteed to Love

Let’s talk dresses for mothers of the bride or groom. While black and navy have long been favorites, we’re here to show you another trending color we’re loving for mom: pink! Feminine and classic, pink is the ultimate color for spring weddings and beyond. From soft hues to deeper, earthier tones, here are some of our favorite pink mother of the bride dresses for the leading lady in your life. 

Style WBM2537

Women in floor length lace pink mother of the bride dress

Style WBM2537 | $159.95 with Diamond Member Pricing

The saying “pretty in pink” was coined for the mom donning this petal-colored lace sheath dress. Balanced by a sophisticated high neckline and matching detachable shawl, the sleeveless, slit-accented silhouette provides a dose of sexiness. Sparkling sequins give Mom the chance to shine while reflecting the couple’s happiness all night long. 

Style WBM2411V1

Women in high neck glittery mother of the bride dress

Style WBM2411V1 | $109.95 with Diamond Member Pricing

Mom will be blushing from all the compliments she’ll receive while wearing this halter neck A-line. One of pink’s softest hues, this blush-colored gown is perfect for the mother of the bride or groom who’s looking to stand out for all the right reasons. Pair with your best accessories to play up the glittery fabric and embellished waist and neckline. 

Style WBM2815

Women in long sleeve pink mother of the bride dress with embellishments

Style WBM2815 | $179.95 with Diamond Member Pricing

Soft chiffon looks even more graceful in this shade of pink. Any mother of the bride or groom will look and feel like they’re floating while wearing this quartz-colored number complete with billowy long sleeves and sparkling embellishments that pop off the silhouette.  

Style D21NY22038 

women in sparkly pink mother of the bride dress

Style D21NY22038 | $179.95 with Diamond Member Pricing

Made with sparkling pink glitter knit fabric, this slit-accented dress is perfect for the fun-loving mother of the bride or groom who will be spending the night on the dance floor. The wrap style bodice is a favorite among moms for its flattering features—it enhances every figure! 

Fall in love with one (or all) of these pink mother of the bride & groom dresses? For more on-trend MOB styles check out your local store or browse styles online at

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